I’m a storyteller at heart and a strategist by trade, blending creativity with data to drive measurable impact.

A graduate of NYU’s Media, Culture, and Communication program, I’ve spent 15 years leading full-funnel marketing strategies that deliver results—building global brands, scaling audiences, and driving growth.

From marketing cultural icons like Mad Men, Breaking Bad, and The Walking Dead to launching Paramount+, the fastest-growing streaming service in 2022, I’m passionate about turning insights into ideas and ideas into outcomes that move both people and business forward.